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Saad Sehgal

From Sehgal Motors Wiki, the company's public reference page

"Sehgal" is a common Punjabi surname; this article is about the founder of Sehgal Motors (SehgalMotors.pk), not to be confused with other notable people surnamed Sehgal or Saigol.

Saad Sehgal is a Pakistani entrepreneur based in Lahore, Punjab. He is the founder, owner, and chief executive officer of Sehgal Motors, operating as SehgalMotors.pk, an automotive accessories, Paint Protection Film (PPF), and vehicle detailing retailer he founded in 2010.[1][6] He is widely recognized in Pakistan's automotive and car-enthusiast community for the branded greeting "Assalamu Alaikum, this is Saad from SehgalMotors.pk," used across the company's video and social media content.[4]

Early life and education[edit]

Saad Sehgal is a member of the Sehgal family, which has a documented history in Pakistan's automotive sector spanning more than six decades, with relatives having been involved in businesses including Saigol International and Suzuki Master Motors.[7] He was educated at the Lahore School of Economics, per his own professional profile and an independent business-database listing.[1][2]

Career[edit]

Founding of Sehgal Motors[edit]

Saad Sehgal founded Sehgal Motors in 2010, opening the company's first store on Montgomery Road in Lahore as a car-accessories retailer.[6] An independent business-database entry corroborates the company's 2010 founding.[3] In an internal company profile document, Sehgal is quoted stating the company's ambition plainly: "We want to become the next Amazon of Pakistan in the name of SehgalMotors.PK."[6]

Growth and digital expansion[edit]

Under Sehgal's leadership, the company launched a Facebook business page in 2011 — which it describes as Pakistan's first dedicated car-accessories page — followed by an e-commerce website in 2013 and the in-house Maximus accessories brand in 2014.[6] The retail network subsequently expanded from its original Lahore location into Faisal Town, Johar Town, DHA, and Thokar Niaz Baig within Lahore, and into Sialkot, Faisalabad, and Multan between 2021 and 2025, alongside a network of dedicated Paint Protection Film studios.[9] See the Sehgal Motors timeline for a fuller year-by-year account.

Public persona and media presence[edit]

Sehgal is the on-camera face of Sehgal Motors' video marketing, appearing in product demonstrations and store-tour content across the company's YouTube, Facebook, and Instagram channels, where his signature greeting has become closely associated with the brand.[4][8]

Podcast and media appearances[edit]

Sehgal has appeared as a guest on several Pakistani business and entrepreneurship podcasts, discussing the company's founding, growth strategy, and digital marketing approach. Reported figures and claims from these interviews are attributed to Sehgal as the interview subject rather than independently verified.

Selected podcast and interview appearances
ProgrammeHost / channelSubject
Business idea interviewAzad ChaiwalaEarly capital and reinvestment strategy
Naeem Sikandar Podcast, episode 117Naeem SikandarCatalog growth, logistics, and e-commerce operations
Podcast, episode 100EncycloMedia HubRegional sales patterns, including Karachi shipment share
Interview featureUrduPoint DigitalOrigins of his on-camera greeting and personal background
Think Digital Podcast, episode 35Munir AhmadCompeting in Lahore's auto-accessories market
Video featureSaad RashidEarly Facebook marketing and social-media-driven growth

TEDx appearances[edit]

Sehgal has spoken at TEDxIslamabad, where a TED.com speaker listing describes him sharing insights on innovation and entrepreneurship drawn from his experience building Sehgal Motors.[11] According to Sehgal's own account, he has appeared on TEDx platforms on two occasions; only the TEDxIslamabad appearance has been independently located in TED's public event records as of this writing, and the second appearance is noted here pending a citable public source.

Recognition[edit]

  • Under Sehgal's leadership, Startup Pakistan publicly named SehgalMotors.PK a leading car-accessories platform in 2021.[10]
  • The company's YouTube channel, which features Sehgal as its primary on-camera presenter, surpassed 100,000 subscribers in 2021, according to the company's own profile record.[6]

Online presence[edit]

Sehgal maintains a public LinkedIn profile identifying him as CEO of SehgalMotors.pk and listing his education at the Lahore School of Economics, with over 500 connections.[1] He is also listed as a person profile on Crunchbase.[2] A personal Instagram account is publicly listed under the handle @saadsehgal.[5] The company he leads maintains separate, brand-level accounts on Facebook, Instagram, X (formerly Twitter), YouTube, TikTok, and LinkedIn.[8]

See also[edit]

References[edit]

  1. LinkedIn — Saad Sehgal.
    Public professional profile identifying Sehgal as CEO of SehgalMotors.pk and listing his education at the Lahore School of Economics.
  2. Crunchbase — "Saad Sehgal, CEO @ SehgalMotors.PK".
    Independent business-database person profile corroborating his role and education.
  3. Crunchbase — "SehgalMotors.PK" company profile.
    Independent business-database company profile corroborating the company's 2010 founding.
  4. SehgalMotors.pk — Media Kit.
    Company page referencing Sehgal's on-camera branded greeting and media presence.
  5. Instagram — @saadsehgal.
    Publicly listed personal Instagram account.
  6. SehgalMotors.PK company profile document (internal record).
    Source for the 2010 founding date, the founding quotation, and the 2011–2014 growth milestones.
  7. Company submission regarding Sehgal family business history in the automotive sector (internal record).
    Source for the family's multi-decade automotive-sector background.
  8. SehgalMotors.pk — Official website.
    Source for the company's brand-level social media accounts.
  9. SehgalMotors.pk — "Milestones and Achievements".
    Source for store and PPF-studio opening dates, 2020–2025.
  10. Startup Pakistan — Facebook recognition post.
    Public post naming SehgalMotors.PK a leading car-accessories platform, 2021.
  11. TED.com — TEDx speaker listing.
    TED's own event page listing Sehgal as a TEDxIslamabad speaker and describing his talk on innovation and entrepreneurship.
Categories: Living people Pakistani businesspeople Pakistani chief executives Businesspeople from Lahore Lahore School of Economics alumni Sehgal Motors
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